What Is Newsjacking?
What Is Newsjacking? By: Tabitha Wilson Published October 7, 2025 Newsjacking is a digital PR strategy where brands inject timely commentary or insights into trending news stories to boost visibility, gain media coverage, and establish thought leadership. This...
What Is Google E-E-A-T? Considerations and Best Practices
What Is Google E-E-A-T? Considerations and best practices By: Tabitha Wilson E-E-A-T(Experience, Expertise, Authority, Trustworthiness) is a framework Google uses to assess content quality and credibility. This framework impacts SEO rankings, especially for YMYL (Your...
The Ultimate Guide to Link Building for SaaS Companies
SaaS Link Building: The Complete Guide to Earning High-Authority Backlinks (2026) By: Tabitha Wilson Originally Published April 16, 2025 Updated by Danika Olsen June 16, 2026 Key TakeawaysSaaS link building is how software companies earn authoritative backlinks in...