Link Building for Healthcare: How to Earn Authority That Google & AI Trust
Link Building for Healthcare: How to Earn the Authority Google and AI Actually Trust By: Danika Olsen Published July 2, 2026 Key TakeawaysLinks are still the strongest ranking lever, but healthcare raises the bar on which links count.Health is YMYL. Google applies its...
How to Run a Digital PR Campaign That Actually Earns Coverage
How to Run a Digital PR Campaign: A Step-by-Step Case Study By: Danika Olsen Presentation by: Michael Johnson, Taylor Raymond, Devin Boudreaux, Tabitha Wilson, and Hailey Neff Published June 23, 2026 Key TakeawaysDigital PR earns coverage and links by publishing...
LLM SEO: How to Get Your Content Cited in AI Search
LLM SEO: How to Get Your Content Cited in AI Search By: Danika Olsen, Published June 17, 2026 Key TakeawaysLLM SEO is how you get cited in AI answers. It is the practice of structuring your brand and content so AI systems — ChatGPT, Gemini, Perplexity, and Google’s AI...
Restaurant SEO: The Complete Guide to Ranking in Google & AI
Restaurant SEO: The Playbook for More Reservations, Orders & Foot Traffic By: Danika Olsen, Published June 12, 2026 Key TakeawaysRestaurant SEO is local-first. Most of the battle is won in Google’s Map Pack and on your menu, not in traditional blue-link...